What to look for when Planning a Personal Brand Photoshoot

Are you starting a new business and need professional images for your website? Or maybe you need a refresher to update your brand. Take a minute and think about what you need these photos to represent.

Whether you are a small business in search of photos in your place of work or an entrepreneur who wants images to represent a work/lifestyle for your audience, planning is key to a successful session.  

  • Headshot or “About Me” photo 

  • The approachable “Work With Me LIFESTYLE” photo 

  • “It’s all in the DETAILS”  photo

  • Location • Location • Location

Let’s talk about your headshot, which could be used for your ABOUT website page or to update your social media profile page. The classic professional headshot can be clean, simple, and timeless if you plan around your client's specific needs.

Cropped Headshots looking directly at the camera and clothing in the color of your brand or industry is an excellent place to start. Then, let your background communicate your vibe. Whether you are an artist, coach, or real estate agent, we will customize your headshot to represent the one and only you! 

The background can be simple, clean, or blurred out to create an authentic vibe.

Are you looking for an approachable ”work with me” photo representing your lifestyle?

Creating an environment for the viewer to imagine sitting down and working with you is vital.

Where would your ideal client meet with you? What would you be doing, having a cup of coffee or wine? Maybe you are meeting them via zoom or office. We will brainstorm these questions to create the perfect road map of images on our initial complimentary chat to see if we are a good fit.

You know that saying, It’s All in the Details” is essential in PBP. No matter what your industry, high lighting products, services, or lifestyle incorporate your business or brand creatively, intriguing potential clients to want to know more about you. These photos are usually shot up close with a blurred background making them a perfect asset for your social media or blog post.

So what makes a successful Personal Branding Photo Session?

My first recommendation would be to work with a photographer who is committed to making this experience all about celebrating YOU and your BRAND in a way that is a genuinely fun and joyful experience, and the genuine authentic YOU will be represented in your photos.

Think we might be a good fit? Please contact me at CTAphotography.com, and let’s chat!

Colleen Thompson